18 September, 2017

Content marketing 2



Content marketing is a strategic marketing approach 
focused on creating and distributing valuable, relevant, 
and consistent content to attract and retain a clearly 
defined audience — and, ultimately, to drive 
profitable customer action.

Content marketing is changing the way marketers, public relations, publicists and advertisers do business.  As technology changes and evolves, so does the way one must adapt to the new way platforms and services available. 


Here is a compilation of articles to get you started.

1.- The 6 Core Elements Of A Successful Content Marketing Strategy 
tinyurl.com/j8apkfs

2.- Traditional publicity vs. content marketing 
tinyurl.com/yaz24xja

3.- Measuring the value of  content marketing 
tinyurl.com/jfnlp2e

4.- How And Why Content Marketing Works 
tinyurl.com/nbqw3sm

5.- 10 Truths About Content Marketing You Need To Know